Images courtesy of Otaduy.
Glitter and mirror balls, the glamour of the endless parties of Studio 54 and New York in the seventies, David Bowie and Bianca Jagger riding onto the dance floor on horseback… Glamour and disco are two of the main sources of inspiration for the new Otaduy collection, ‘I Do’.
Otaduy is a new concept of bridal firm that is inspired by music, cinema and art, and specially designed for brides with personality, who really want to be themselves on their wedding day.
For Otaduy, each collection is unique, with its own heart and soul, its own body. In designing them, founder Carolina, takes inspiration from different moments, experiences and even feelings. But always staying true to the character of the brand and its particular sources of inspiration, which can be as simple as drinking coffee from a glass mug, putting on red lipstick to go to the cinema or listening to music while riding a bike on a pleasant spring evening. A brand that is always changing but always true to itself.
I’m kicking off this piece with Otaduy’s film… Because it’s all kinds of epic and after that intro it only seems fitting.
Enjoy this Friday bridal inspo gang!
Notes from Otaduy
Otaduy’s history begins with one of those brides who do not want to be the same as the rest! A friend of mine was worried about finding a dress that truly reflected her personality so we decided that I would design it, as a test, as an adventure! On her wedding day she was radiant and I was filled with excitement at being able to participate in that, so I decided that it was the beginning of another beautiful story, the story of my atelier.
For me, the best part of my job is to be able to create designs inspired by a range of different sources from art and cinema to music. I’ve created my own universe where I can explore and develop my creativity, where I feel comfortable and happy.
We sell wedding dresses, shoes and veils, but I would say the heart of our business focuses on offering very special handmade wedding dresses. We are not just another wedding dress designer, each dress entails an extensive ritual: drawing, making the pattern, sizing, cutting the fabric, sewing each piece, going through quality checks… a thorough process that ends when the bride, satisfied, gets her dress. A piece made by women for women, with expert hands, a lot of love, and close attention to every single detail. The result is a unique, irreplaceable piece.
The words that best describe us are; humanity, diversity, creativity, transparency and commitment.
Glamour and disco are two of the main sources of inspiration for the new Otaduy ‘I Do’ Collection. The other is a series of women from different eras who we admire for their strength and creativity, ranging from Lena Dunham to Charlotte Brontë, including figures like Miranda July, Tamara de Lempicka and Frida Kahlo.
For me, the most important thing is that the bride-to-be feels pretty and herself. I think the bride has to wear the dress she loves, in a design that she feels confortable in. For me, the best weddings are about freedom and having the wedding you want to have and this should be epitomised in your dress choice.
My advice to the brides-to-be; just be yourself!
I now obviously *need* that leather jacket.